🏠 Dashboard · All time
Revenue
3,113.55
Profit (contribution)
1,379.68
Orders
88
Packs sold
1288
Revenue & profit by channel
By segment
| Segment | Revenue | Profit |
|---|---|---|
| Online Marketplace | 2,272.35 | 1,017.89 |
| Website | 585.20 | 269.23 |
| Pantry Aggregator | 256.00 | 92.56 |
Flavour split (packs)
Sea Salt 476 · Plain 812 (Mix & Match split by composition)
Cost buckets
| Product cost | 1,288.00 |
| Platform fees | 392.97 |
| Shipping (EVEN-borne) | 52.90 |
💡 Insights
✅ Company is profitable — After all costs, the company made 535 SGD in 2026-06.
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✅ Top platform — Shopee is your most profitable platform (320 SGD net).
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✅ Double down here — Shopee's next ad dollar still profits (ROAS headroom +3.8). Consider shifting budget here.
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✅ Double down here — EVEN Website's next ad dollar still profits (ROAS headroom +3.8). Consider shifting budget here.
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✅ Payback reached — EVEN Website has paid back the money you put into its ads.
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✅ Now self-funding — Lazada is now self-funding — its sales cover its ads.
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✅ Double down here — Lazada's next ad dollar still profits (ROAS headroom +0.0). Consider shifting budget here.
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⚠️ Still burning — GrabMart isn't covering its ads yet (L1 = -1 SGD). Review or pause spend.
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